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江苏卫生事业管理:2021,Vol.>>Issue(4):495-499
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基于服务质量差距模型的医院门诊志愿服务满意度分析△
杭苒枫,李桂圆,许金鹏,丁晓娟,尹娅妮,李昕睿,覃朝晖*
(徐州医科大学管理学院;复旦大学附属中山医院行政管理科;徐州医科大学附属医院门诊部)
Satisfaction Analysis of Hospital Outpatient Service Based on Service Quality Gap Model△
HANG Ranfeng,LI Guiyuan,XU Jinpeng,DING Xiaojuan,YIN Yani,LI Xinrui,QIN Zhaohui*
(School of Management,Xuzhou Medical University;Political Management Department,Zhongshan Hospital Affiliated to Fudan University;Outpatient Department,Affiliated Hospital of Xuzhou Medical University)
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中文摘要: 目的:利用实证研究验证服务质量差距模型在门诊志愿服务应用的可行性,分析病人满意度和需求,提出门诊服务改善措施及合理化方案。方法:采取SERVQUAL评价法,随机抽取2019年6月徐州市某三级甲等医院门诊就诊病人及其家属开展服务质量的期望和感知问卷调查,运用SPSS23.0分析处理数据,使用t检验、单因素方差分析、Logistic回归分析等对数据进行进一步统计学分析。结果:病人对门诊志愿服务工作的期望值高于感知值。在医疗服务工作质量的感知和期望中,对可靠性的评价最高,对移情性的评价最低;与其他亲友居住病人的保证性差距与其他家庭状态(与配偶居住、独居和与子女居住)的差别有统计学意义(P<0.05),与子女居住的病人的可靠性差距与其他家庭状态(与配偶居住、独居、与其他亲友居住)的差别有统计学意义(P<0.05)。结论:服务质量差异模型可作为一种有效的门诊志愿服务质量评价方法,可以为医院相关管理部门找到志愿服务工作质量问题之所在,并为门诊服务管理者制定管理策略提供依据,提高门诊服务质量。
Abstract:Objective:The purpose of the study was to use the Service Quality Gap Model into the field of volunteer service,and put forward the improvement measures and suggestions for medical service by understanding and analyzing the patient satisfaction and service demand. Methods:The SERVQUAL evaluation method was adopted to randomly select outpatients and their families in ina certaingrade-A tertiary hospital in Xuzhou in June 2019 to conduct a questionnaire survey on service quality expectations and perceptions. Then the data is analyzed by SPSS23.0. Results:Patients have higher expectation than perception in the Outpatient Volunteer Service. Among patients' perceptions and expectations of the quality of medical services,patients have the highest evaluation of reliability and the lowest evaluation of empathy. The difference between the guarantee gap of other relatives and friends living with other family status(living with spouse,alone and living with children)is statistically significant(P<0.05),and the difference between the reliability gap between patients living with children and other patients(living with spouse,alone,living with other relatives and friends)is significant(P<0.05). Conclusion:The service quality difference model can be used as an effective method for evaluating the quality of outpatient volunteer service. It can find out the problem of volunteer service quality for relevant management departments of the hospital,and provide a basis for outpatient service managers to formulate management strategies to improve the quality of outpatient services.
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基金项目:江苏省大学生创新创业训练计划2019年立项项目(201910313081Y) 江苏省大学生创新创业训练计划2019年立项项目(201910313081Y)
引用文本:
杭苒枫,李桂圆,许金鹏,丁晓娟,尹娅妮,李昕睿,覃朝晖*.基于服务质量差距模型的医院门诊志愿服务满意度分析△[J].江苏卫生事业管理,2021,32(4):495-499.
HANG Ranfeng,LI Guiyuan,XU Jinpeng,DING Xiaojuan,YIN Yani,LI Xinrui,QIN Zhaohui*.Satisfaction Analysis of Hospital Outpatient Service Based on Service Quality Gap Model△[J].Jiangsu Health System Management,2021,32(4):495-499.

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