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中文摘要: 目的:构建科学、实用的多元化中医药科普管理模式,改善中医药科普工作现状。方法:运用课题达成型品管圈手法,遵循计划-执行-检查-行动(PDCA)循环开展课题研究;结合中医药科普工作经验,创新方法概念,总结成果内容,构建科普管理模式。结果:课题中5个最适方策得到良好的实施和评价,6个可视化目标均有效达成——中医药科普活动形式从6种增加至9种;科普工作成员参与度从20.83%升至48.89%;宣传曝光次数从1次增加至3次;活动主题遴选耗时从2.2小时降至0.6小时;活动总结反馈率从30%升至100%,中医药科普活动评分季度均分从2.85分提升至4.53分;无形成果通过圈能力的提升得到展现。多元化中医药科普管理模式初见成效。结论:初步构建了以多元化为核心,以团队管理、项目管理、效率管理为支撑的中医药科普管理模式,改善了团队科普工作现状,产出了更多优质的中医药科普作品,为中医药科普的多元化发展提供了案例参考和方法支持。
Abstract:Objective:To build a scientific and practical diversified science popularization management model of traditional Chinese medicine(TCM),and improve the current situation of it. Methods:Use the method of subject-achieving quality control circle(QCC),and follow the cycle of plan-do-check-action(PDCA)to carry out project research.Combining the work experience of the TCM science popularization,innovate methods and concepts,summarize the achievements,and build the science popularization management model. Results:The five most appropriate strategies of the project were well implemented and evaluated,and thesixvisualization goals were effectively achieved:the forms of science popularization activities were increased from six to nine. The participation of members increased from 20.83% to 48.89%.The number of publicity exposures increased from 1 to 3 times. The time for selecting the theme of an activity was reduced from 2.2 to 0.6 hours. The feedback rate of activities increased from 30% to 100%. The average score of traditional Chinese medicine popularization activities has increased from 2.85 points to 4.53 points per quarter. Intangible achievements are displayed in the improvement of capacity. The diversified science popularization management model of TCM has achieved. Conclusions:Initially constructed a science popularization management model of TCM with diversification as the core,with the team management,project management and efficiency management as supports. It improved the current situation of the team’s science popularization work,produced more high-quality TCM science popularization works,and provided case reference and method support for the diversified development of TCM science popularization.
keywords: Traditional Chinese Medicine Science Popularization Management Model Diversification Quality Control Circle Project Achievement Style
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基金项目:江苏省中医药管理局科技发展计划面上项目(MS2021080) 江苏省中医药管理局科技发展计划面上项目(MS2021080)
引用文本:
王 逍,朱 静*,汤 佳,朱 华,孙家艳,谈 心.多元化中医药科普管理模式的构建与应用研究△[J].江苏卫生事业管理,2023,34(5):708-712.
WANG Xiao,ZHU Jing*,TANG Jia,ZHU Hua,SUN Jiayan,TAN Xin.Applied Research on the Construction of a Diversified Science Popularization Management Mode of Traditional Chinese Medicine△[J].Jiangsu Health System Management,2023,34(5):708-712.
王 逍,朱 静*,汤 佳,朱 华,孙家艳,谈 心.多元化中医药科普管理模式的构建与应用研究△[J].江苏卫生事业管理,2023,34(5):708-712.
WANG Xiao,ZHU Jing*,TANG Jia,ZHU Hua,SUN Jiayan,TAN Xin.Applied Research on the Construction of a Diversified Science Popularization Management Mode of Traditional Chinese Medicine△[J].Jiangsu Health System Management,2023,34(5):708-712.